Two record deals.
Eight months each.
Twice in his career, Sam Featherstone closed the most meaningful deals in a company’s history — $1M and $800K, both at Series B — within eight months of day one. That’s a repeatable motion, and it’s the one we systematize for your team, powered by Claude.
Systematized, end to end.
Every account mapped before the first touch.
Walk into every call knowing more than the room.
The motion documented and running — not in a drawer.
Nothing dropped after the call — ever.
“Socio360’s own GTM runs on the exact system we build for clients. If we’ve booked a call with you, you’ve already experienced it.”
Relentless training, role-playing, and testing.
“Training is the highest-leverage activity a founder can undertake.”— BEN HOROWITZ
- Hire & Ramp — a driver in the seat. Sourcing support, playbook handoff, structured ramp plan for your first AE/SDR. “We build the engine — and put a driver in the seat.”
Who’s actually selling?
Is AI writing to my customers?
Can this work with the team I already have?
What if I don't have a sales hire yet?
The systems behind the motion.
The technical operator who builds go-to-market systems instead of running plays — what the role owns, what it pays, and why it appeared.
Seven layers, how data should actually flow between them, realistic costs by stage, and the three failure modes worth designing out.
The relevance hierarchy, how to generate research that is actually specific, and the validation gate that stops a bad batch reaching 4,000 inboxes.
The motion behind record deals — for your team.
Five questions, our gate hypothesis on the call, and a scoped proposal within 24 hours.